MARA
For Mara, we developed a visual identity that balances professionalism with warmth, creating a brand that feels refined, approachable, and authentic. Designed to connect with entrepreneurs, the identity combines a carefully curated color palette, elegant typography, and a distinctive minimalist logo. Together, these elements create a cohesive brand system that aligns with Mara's practice and communicates trust, clarity, and expertise across every platform.
PROJETOS RELACIONADOS
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TORCUART
Brand & Identity
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Laboratório de Inovação Financeira (LAB)
Brand & Identity
Soluções
Brand & Identity
We shape how brands think, speak, and look.
Includes:
Brand strategy
Visual and verbal identity
Branding & Rebranding
Identity systems applied across channels and products (UX/UI as identity)
Social & Digital Communication
We connect brand, content, and audience across environments.
Includes:
Social media strategy and content ecosystems
Digital and physical experience design
Campaign architecture
Cross-channel communication systems
Multimedia & Content Creation
We create content as part of a broader narrative system.
Includes:
Video and multimedia communication
Animation and audiovisual formats
Creative direction
Social and campaign content
Web series and digital storytelling
Editorial & Narrative Design
We design how content is told, seen, and remembered.
Includes:
Editorial Design
Visual Storytelling
Reports, Studies, Publications, and complex content structuring
Narrative frameworks for brands and institutions
Events & Experiences
We design events as narrative spaces.
Includes:
Event conceptualization and storytelling
Production and coverage
Webinars and hybrid experiences
Brand-driven experiences
